Articles Tagged ‘Alliance Films’
Kokanee brews up a movie release campaign
The Western Canadian beer brand is promoting The Movie Out Here with TV trailers and a partnership with Cineplex.
Hunger Games ad unit nabs AOL Devil award
The digital campaign by the Alliance Films team was presented the first-ever award on Jan. 28 at the CASSIES.
Goon poster furor: why censorship is the best publicity
Though unclear whether the City of Toronto or Astral Media ordered the removal of the posters, the hockey comedy benefited from some pre-release press.
Joe Fresh partners with Alliance Films
The clothing and movie companies are teaming up to promote The Hunger Games.
