Articles Tagged ‘Dmitri Gourdin’
How V grew its audience
The Quebec conventional network has zeroed in on young people, and upped its programming spend on “brand-friendly” reality shows.
Groupe V targets women with new specialty offering
The Quebec-based broadcaster has partnered with Lagardère Group to bring the Elle brand to TV.
Groupe V adds new media director role
Former Sleeman Breweries marketing manager Sarah Nguyen will help lead marketing efforts for the media co as it braces for an era of change in the TV landscape.
