Articles Tagged ‘McDonalds’

McDonald’s tops major markets: AdEase TV

The QSR maintained its TV presence for the week Nov. 13 to 19 and aired over 3,000 combined ads.

Shoppers takes over the top spot from McDonald’s: AdEase Radio

The drugstore chain aired 4,279 more ads than the QSR, and led in almost all markets, including Toronto and Calgary.

Tim Hortons dominates the domestic market: AdEase TV

As colder weather takes hold and people start to get cozy indoors, QSRs dominate the TV rankings in major Canadian markets.

As the weather cools, the heating category warms up: AdEase Radio

QSRs and auto repair services are also the groups that spent the most ahead of the winter season.

McDonald's

QSRs are back in the top 5: AdEase TV

McDonald’s and A&W were among the most active advertisers, with Leon’s, Febreze and Swiffer making a home for themselves on TV as well.

The Brick tops the list: AdEase TV

Meanwhile, streaming service Crave enters the top 10 and Subaru drops its position in all cities except Vancouver.

McDonald’s, Downy and Subway top the charts: AdEase TV

QSRs, furniture stores and TV platforms were the top buying categories for the week of Sept 18 to 24.

Toyota enters an ad blitz: AdEase Radio

Meanwhile, McDonald’s, Wendy’s and Subway continued on their own radio ad buying spree.

McDonald’s stays on top, The Brick moves into second: AdEase TV

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McDonald’s tops the charts (again): AdEase TV

Meanwhile, the second and third most active advertisers on television for the week of Sept 4 were Tim Horton’s and Leon’s.

QSRs continue to own the airwaves: AdEase Radio

McDonald’s, Tim Horton’s and Subway dominated radio during the week of Sept 4 to Sept 10.

Goodfood returns to top Toronto airwaves: Media Monitors

Meanwhile, the Government of Quebec continued to purchase the most radio spots in Montreal, while McDonald’s activity surged in both markets.

McDonald’s buys big in Toronto and Montreal: Media Monitors

The QSR and government categories also dominate the airwaves in the two markets.

Which sectors rode the radio airwaves during COVID?

NLogic’s analysis shows retailers, automotive and service brands were quick to come back to radio as the pandemic went on.

Spotify opens Discover Weekly to Canadian brands

Advertisers can now reach users who engage with the platform’s free Discover Weekly playlists through sponsorship opportunities.