Articles Tagged ‘Peter Csathy’

SpotifyDWeekly

With ad demand dwindling, could freemium be the future?

Spotify was largely unscathed in Q2 thanks to a stream of income outside of advertising. Experts discuss how the model could work in other contexts.

Netflix 2

SVODs and ads: It’s complicated

With the OTT market now welcoming another player – Apple – MiC taps its digital experts on how ads on SVODs are likely to be received, and where the potential lies.

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Verizon to acquire AOL for $4.4 billion

Analysts say the bid will turn the telco giant into a vertically integrated company with a massive platform to increase its content distribution.