Articles Tagged ‘Pinterest’
Mac pins and puckers up for National Lipstick Day
The company is the first beauty brand to use Pinterest’s new Premiere Spotlight with Collections format.
Why brands should strive for both active and passive attention
New research, commissioned by Pinterest, finds that combining the two is the most effective strategy.
Vividata releases its Digital Consumer Update
Up to 96% of Canadian adults are reached by the top online properties in an average month.
CIBC focuses on travel rewards with Pinterest campaign
The summer-long campaign includes sponsored travel-related editorial.
Pinterest introduces Board Sharing videos
The new feature enables sharing of boards in video format across social media with inks to shoppable boards.
Pinterest launches new AI tools
The new tools cover creative production, campaign measurement and brand safety.
Family dinners and 90’s fashion among Pinterest trends for this summer
The company’s latest report provides a glimpse of the most popular searches over the last year in the app.
Pinterest turned its annual advertiser conference into an immersive experience
Pinvision featured live performances and interactive activations that took advertisers through the consumer journey on the social platform.
RONA kicks off spring with Pinterest
The RONA campaign features Pinterest Predicts Trend Badge ads as well as a Home Feed Spotlight.
Basis Technologies integrates Pinterest campaign reporting
Basis simplifies performance tracking and reduces the time needed to check on campaign performance.
Pinterest posts positive Q1 results, driven by its AI technology
The social media company ended the first three months of the year with 518 million global monthly active users.
Pinterest makes women’s fashion searches more inclusive
The social media platform is launching a new tool allowing users to select the body types they want to see in their search results.
Estée Lauder and Pinterest come together for wedding season
The campaign for the cosmetic brand spans the key spring season of weddings and other festive events.
Pinterest promotes P is for Performance plan
The new campaign is designed to convert users into buyers on the social platform favoured by Gen Z.
Dove runs its second Pinterest Premier Spotlight campaign
The beauty brand was the first brand to use the Premier Spotlight ad format in Canada.
