Articles Tagged ‘roundtable’

Shepherding through the mayhem: roundtable
Just a few days before the pandemic prompted a lockdown in Toronto, execs broke bread and discussed planning in an age of disruption.

MiC Roundtable: OK media, what’s the plan?
As part of our roundtable series, media experts weigh-in on investments in direct-to-consumer tech, brand planning and the age of transparency.

Media’s new seat at the table: Becoming an indispensable partner
Part three of our senior media exec roundtable dives into pushing for attribution, unusual client projects and evolving past regular media deals.

Media’s new seat at the table: A return to simplicity
Part two of our senior media exec roundtable features a plea for pragmatism, weighs the benefits of commission models and reveals why trying new things is important (and possible).

Media’s new seat at the table: where’s the model going?
How are agencies investing? What to do with data? Four business leaders weigh in for the first part of our senior roundtable.