Articles Tagged ‘Sarah Bobas’

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GroupM Canada ushers in new director of business development

Sarah Bobas is tasked with “telling GroupM’s story,” an area CEO Stuart Garvie says the agency has fallen behind competitors on.

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Lady Speed Stick taps influencers for new campaign

The three-stage campaign will involve a number of female celebs from fashion designers and hockey stars to Instagram chefs.

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Jones Media gets in the content game

The company has launched a new website to showcase its online influencers and execute brand-sponsored content programs.