Articles Tagged ‘Tammy Gardner’

digital creators

Tapping into the world of digital creators

With four MCNs now operating in Canada, the opportunity to use this non-traditional channel is rife. But is the influencer an essential campaign asset or more of an accessory?

TimsTV

Media reaction to TimsTV

Julie Myers of ZenithOptimedia Canada, Tammy Gardner of Touche Media and Kevin Johnson of Havas Media Canada share their thoughts on Tim Hortons’s new video network.

cocacola wrapping paper

Unexpected activations you may have missed

From brands using Tinder to dispensing wrapping paper, David Crammond of MEC Canada and Tammy Gardner of Touche! weigh in on some inventive activations that happened over the holidays.