Cairns Oneil’s president is now also a shareholder
Devon Macdonald has become the first shareholder in independent media agency Cairns Oneil. Previously, the agency was owned in equal parts by co-founders and partners David Cairns and Sherry O’Neil.
Macdonald joined the agency as its first president in 2021, leading new business efforts that have since resulted in 12 account wins.
Gamelancer hires new partnership and sales lead
Gaming-centric media company Gamelancer Media has hired Kristopher Mychasiw as its head of global partnerships and sales. In the role, Mychasiw has been tasked with leading partnerships and sales efforts for the company, with a particular focus on the sponsorship front.
Based in Toronto, Gamelancer creates short-form video content related to the world of video games, shared over 27 owned-and-operated channels on TikTok, Snapchat and Instagram, with a combined audience of over 37 million. On the sponsorship front, it has worked with the likes of Samsung, RBC and Universal Music Group.
Prior to joining Gamelancer, Mychasiw was senior director of partnerships and sponsorships for the Montreal Canadiens, where he helped establish relationships between the hockey team and brands such as CIBC, Crypto.com, Lenovo, Manscaped and Lowes.
Postmedia, Torstar close printing operations
Two of Canada’s largest news publishers are looking to printing operations as an area to scale back costs.
Torstar announced last week that it would be shifting printing of two daily newspapers and 49 community papers to Transcontinental. The deal moves the last of Torstar’s printing to TC – it had moved printing for some Metroland papers as well as the Toronto Star to the company in 2016, and has extended that deal to 2027 – and the company will be selling its Toronto area printing operations.
Postmedia is also looking to cut back on printing costs by consolidating its operations in Ontario. According to a statement from Unifor, roughly 75 jobs it represents will be eliminated as a result of Postmedia closing its printing plant in Windsor, which prints the daily Windsor Star. A statement from Postmedia says 22 full-time and 55 part-time positions will be impacted. Going forward, the paper will be printed at Postmedia facilities in London and Toronto before being shipped to the city.
Last month, Postmedia announced it was looking to outsource more printing operations as part of broader cost-cutting and workforce reduction measures.
