Articles Tagged ‘Torstar’

gamer

Torstar and Enthusiast Gaming partner for new channel

AFK provides a platform for Gen Z audiences to engage with news and current events, and brands with an opportunity to authentically connect with them.

Hisham Ghostine

CBC hires Hisham Ghostine to lead sales and Olympic partnerships

Following a brief stint at Torstar, the adtech veteran joins the broadcaster to lead sales and represent Olympic partnerships.

Cineplex

Torstar picks a familiar face to lead Star Cineplex

Salah Bachir has been retained as publisher of the magazine, in addition to consulting on diversity and arts initiatives at the company.

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People Moves: Havas appoints North American CSO

Plus, La Presse names first director of media creativity and Havas picks new North American strategy lead.

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ICYMI: Torstar shuts down its Local experiment

Plus, Enthusiast Gaming launches series with TikTok.

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People Moves: Torstar picks a GM for Marketing 360

Plus, Samsung Ads hires new lead for Toronto and Chicago sales teams and Sports-Media Marketing brings on a new senior client lead.

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Torstar acquires rights for Cineplex Magazine

The publisher adds the entertainment publication to its recent list of strategic print acquisitions.

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Torstar promotes Irene Gentle into strategic media role

Anne Marie Owens, former editor-in-chief of the National Post, succeeds Gentle as editor of the Toronto Star.

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Torstar gets Wheels back on track

The relaunched auto section features coverage enthusiasts have come to expect, as well as lifestyle content that reflects changes in the marketplace.

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Torstar is eyeing online betting

The expected opening of the online gaming market may carry media and sponsorship opportunities to support the company’s mission.

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How Google feels about calls for news legislation

Sources from the company say its own market-based solutions to paying for news will help a “self-sustaining news model.”

Toronto Star

Onlia adds custom content to its mix with Torstar partnership

The digital insurance brand hopes a series of cross-platform content plays will add thought leadership to an awareness-focused strategy.

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Canadians’ trust in news could herald a boost in spend

Spending in newspapers is expected to be stable, but digital spending around news content could increase.