Quebec’s Groupe V Media has added Catherine Vidal to its content and programming team in a new senior position.

Vidal joins the company as brand director of content. She will supervise the production and deployment of Groupe V’s programming, and develop its V, Max, MusiquePlus and Noovo.ca brands.

Vidal joins Groupe V from Corus Media, where she served as a director of original productions and Canadian acquisitions. During her time at Corus, she supervised several Quebec productions for its French specialty networks, Historia and Séries+.

She also has a background producing and directing documentaries and founding Baroque Productions. She has worked in television, film and digital production for more than 20 years.

Vidal joins Groupe V effective Monday and will report to Jacques Mathieu, senior director of programming and development.