Greg Hudson

Spotify unwraps positive Q4 earnings
The number of Premium subscribers rose to 236 million, the second largest gain for the quarter ever.

Spark Foundry promotes a new vice president
Doha Skaf will now oversee the agency’s Montreal office.

La Presse launches self-service advertising platform for SMEs
The new platform allows advertisers to more easily roll out campaigns across the publication’s ecosystem.

A new Heinz campaign is with you while you wait
Smart contextual ad placements help drive home the lengths ketchup fans will go to for their favourite condiment.

Rogers shows gains across the board in Q4
The Canadian telecommunications giant saw service revenue grow 27%.

Google reports positive Q4 earnings, only to see stock price fall
Buoyed by AI advancements, Alphabet did good, just not good enough.

The Globe Alliance is now the exclusive rep for CNN in Canada
Millions of Canadians read CNN. Now, local brand marketers can reach them.

Monday Moves: changes at TFO, Corus and OverActive Media
Lisa Godfrey, senior vice president of original programming and Corus Studios, will be stepping down after a 24-year tenure with the company.

Keurig to be the official coffeemaker of the NFL in Canada
The exclusive deal will extend to 2027 and includes retail marketing and advertising, as well as content and contests.

Spotted! Gay Lea whips up excitement with eye-catching execution
Would you like some whipped cream on that… bus shelter?

Netflix had a very good Q4, plans to enter the live appointment viewing ring
The streamer reported 13 million new signups last quarter and announced a new partnership with WWE.

A magazine for newcomers is set to launch fall 2024
The publication is a partnership between SJC Media and 369 Global that will highlight successful New Canadians.

Pizza Pizza partnering with the PWHL
The pizzeria continues its long history of sponsoring professional hockey.

Silk brings back the milk moustache, only now it’s plant-based
The nostalgic OOH, TV and experiential campaign is meant to help Canadians get more plants in their diet.

Cineplex Digital Media inks deal with Cadillac Fairview
The company will manage 200 digital displays in 18 of the developer’s properties.