Jennifer Horn
Telus seeks new critters
With federal elections off the table for another four years, Telus is leaping into the void with a national vote everyone can get behind.
Video: A delectable night out with Magnum
The global ice cream brand kicks off its Canadian launch with a VIP-hosted party and mouth-watering TSA execution.
Locale travels across mediums for store launch
Aldo Group employs a new multimedia strategy to open the Montreal flagship for its new brand of stores.
Dynamite blasts onto mobile market
The clothing retailer is offering fashion-conscious Canadians a discount shopping experience with its new QR code based app.
Apple triumphs over Google in new WPP study
The iconic brand is crowned #1 in the sixth annual BrandZ Top 100 Most Valued Global Brands, knocking Google from its four-year hold on the top spot.
AOL gets on the map
The portal has launched MapQuest in Canada, with Canadian-specific ad opps.
Two Oceans shows off its South African heritage
The winery launches a new multimedia campaign in an effort to capitalize on Canadians’ growing interest in the category.
Ad Taffy plays politics
Intertainment Media’s new platform looks to bridge the gap between online ads and offline sales – a technology one political candidate is applying to the election.
Booty Camp Fitness goes green with graffiti
The fitness group launches an environmentally friendly marketing campaign, giving the streets of Toronto a green clean.
BMW focuses on digital for X1 launch
Targeting a younger, sportier demographic for the launch of its brand new X1 model, the luxury car co is reaching out online and on the go.
West 49 takes the proverbial cake
The skateboarding retailer is moving its skateboard extravaganza to Canada’s Wonderland in an effort to reach a broader target demographic.
Ontario Colleges call youth to action
The college advocacy organization launches a campaign that speaks to Aboriginal youth, aiming to encourage post-secondary education.
Onestop joins the election campaign
The DOOH co creates a comical web game to encourage Canada’s youth to take part in the upcoming federal election.
Oh! Baby looks to get moms clicking
With a newly redesigned site and content strategy, OhBabymagazine.com is getting set to marry its content with e-commerce this spring.
Hot Wheels drives toward big boys
The toy co is wheeling out a multi-platform campaign that seeks to attract an older generation of car lovers.
