Josh Kolm
Twitter weathers Apple changes to continue revenue growth
Cost per engagement and user growth also helped the company offset a downturn in total ad engagements.
IPG grew organic revenue by 11.6% in Q4
General economic recovery and demand for its data offering helped the company continue its recent growth streak.
NFL playoffs take the top spot: Numeris
The conference finals knocked 9-1-1: Lone Star from its top spot.
Radio stays relevant despite growth of podcasts
MTM provides at look at who is listening to each audio platform, and how.
Canadian ad spend to be among fastest-growing globally: Dentsu
The growth of connected TV and retail media is expected to help carry momentum over from 2021.
Expenses eat away Rogers’ Q4 media revenue boost
The return of the NHL and NBA seasons proved to be a double-edged sword for the company.
9-1-1: Lone Star holds on to its top spot: Numeris
The CTV drama continues to perform in 2022, drawing just shy of two million viewers.
Provincial governments once again buy the top: Media Monitors
Pandemic-related radio pushes made the governments the most active radio advertisers in both Toronto and Montreal.
Just For Laughs hires new CMO to further its growth
Jacqueline Grossman has been tasked with continuing the company’s international expansion and digital transformation.
GE Appliances signs on to sponsor Canada Soccer
The new official appliance partner of Canada’s national team will bring a fully integrated activation ahead of World Cup qualifiers.
ZoomerMedia acquires BlogTO parent Freshdaily
The 45-plus focused media company aims to diversify its audience and provide more cross-selling opportunities for advertisers.
ICYMI: How Facebook could monetize the metaverse
Plus, Tata signs on to sponsor Toronto Waterfront Marathon and CBC elevates one of its podcasting leaders.
Mobile adtech company Ogury opens Toronto office
Sandra Mackechnie has been hired as country manager to bring the company’s cookie-free ad targeting to Canadian advertisers.
Cossette Media hires new head of biddable media
Amy Kappus joins from Dentsu, the latest in the agency’s effort to boost its digital expertise with senior hires.
Canada Soccer scores sponsorship from GoGo Squeez
Materne’s health kids’ snack is aiming to reach a growing fanbase for the Canadian national teams and Canadian Premier League.
