Mary Dickie

Tori & Dean: Inn Love premieres on Slice
Shenanigans ensue for the daughter of Aaron Spelling and her new husband as they open a B&B and prepare for a baby.

Volvo heads downtown with Local 416
A Space of Free Will asks artists, fashion designers and the public to comment on the Volvo C30.

Nivea invites consumers to pop cellulite
Bubblewrap and washroom miniboards have spawned the latest engagement platform.

Loopmedia goes Underground for new platforms
Design shop delves into digital signage and virtual worlds.

Reebok accesses runners with mobile units
Motomedia mobile billboards follow joggers along marathon routes and jogging paths in Vancouver and Toronto.

Audi TT hits the ground running
The new Audi TT campaign launches with innovative OOH featuring giant TT logos standing on streets, projected onto buildings and carved into the ground.

Corus, Cogeco join up for Quebec radio sales
Groupe Force Radio will target 3.3 million Quebec listeners a week on 30 stations.

Olive extends its branches
The rapidly expanding online ad network Olive Canada has added Francophone parenting website mamanpourlavie.com to its roster.

Women eager to define themselves
In just two weeks, 30,000 women visit Medicis’ defineyourself.ca online community, where they find alternatives to the Dove real beauty approach.

Sears trying CGM for Christmas catalogue
Consumers can go online to sears.ca and choose a Wish Book cover.

BlogTV.ca reels ’em in
Alliance Atlantis discovers that Canadians really do want to host their own live video blogs.

Bessies honour comedy and cause
Dove and Fight Network ads were deemed Canada’s best at annual TV creative awards.

Ford driving designers to the Edge
Whether or not we call it DGM – designer generated media – the automaker will award $5,000 for best vehicle-inspired fashion get-up.