Val Maloney
Astral Radio flips Winnipeg radio station
The hit music station is the latest to be switched over to Virgin Radio for the media co.
CRTC appoints chief consumer officer
In the new role, Barbara Motzney will be responsible for better understanding the concerns of Canadians.
Sportsnet continues growth
Scott Moore tells MiC why the brand purchased the Grand Slam of Curling, and what’s next for its new events division.
In a TIFF: Target gets into the festival spirit
The company is launching a hotel takeover, aimed at tastemakers in the city.
Spotted! Subaru heats up Queen St.
The car co is finishing its BRZ launch campaign with a street-level execution in Toronto.
Mindshare Canada expands digital team
Armin Huska, Meir Vatagsky and Renee Mellow have all joined the GroupM agency.
Spotted! Rubber ducks take a stand
B.C.’s Dogwood Initiative, which runs the “No Tankers” campaign, popped painted floating ducks into public fountains to raise awareness.
Chatelaine promotes its skills
The Rogers Media magazine launches a TV and radio campaign that highlights its curation capabilities for its target demo of busy women.
Spotted! Ikea gives a street peek
The furniture co has placed street-level boxes filled with pages from its catalogue for Canadians to peruse this week.
Bell and Rogers complete purchase of MLSE
ZO’s Sunni Boot and Mediabrands’ Inese Korbs share thoughts on what the new ownership will mean for the sports media landscape in Canada.
GroupM names chief digital investment officer
Ari Bluman has been named to the new position, responsible for digital media strategy covering all of North America.
TC Media unveils launch date for first TV program
Ca Commence Bien! will air on V starting on Sept. 3, targeting a younger demo than its Quebec morning show competition.
Wind Mobile gets real for back-to-school
The telco is expanding its reach with a national multi-platform campaign running until the end of September.
Spotted! Samsung Canada cleans some Tough Mudders
To promote its PowerFoam technology, the company set up a group-sized washing machine to clean participants at the endurance event this weekend.
HuffPost Canada goes live out West
Huffington Post Alberta and Huffington Post British Columbia have both launched.
