Specialty channel series head to CTV
Two cross-Canada series target food lovers and canine enthusiasts.
Testees secures premiere date
New series by the creator of Kenny vs. Spenny is set to debut on Canwest’s Showcase this month.
Starcom MediaVest Group names global leadership team
Ten appointments form a new exec team that will be charged with accelerated global growth.
ScoreMobile launches Score Predictor
The new app allows mobile phones to act as remote controls – to national television.
Chocolate News debuts on The Comedy Network
David Alan Grier hosts the U.S. satirical comedy/’investigative reporting’ series.
Audi attracts execs with shiny new carpark ads
Zoom Media’s parking network in prestigious office towers across Canada is helping Audi Canada introduce its new A4 model to business executives.
Weather Network site comes out on top
Theweathernetwork.com led web traffic in August, despite extensive Olympic coverage, and plans for site upgrades are in the forecast.
Kines exits Much/MTV
CHUM vet began his quarter-century in music television as an editor on The New Music.
BCP adds cinema to its media services
The agency will redeploy bankrupt Groupe Popcorn’s operations into a new division to service the Quebec film industry.
24 hours gets makeover
The free daily newspaper is getting a fresh look, new tagline and rich content to better serve its busy urban commuters.
YTV gets Indie
The youth net picks up new live-action tween comedy How to be Indie from Heroic Film Company.
Smart Set plays with fashion
The repositioned brand targets 20somethings with an interactive fashion microsite.
ICBC targets ‘Dirty Drivers’
The Insurance Corporation of British Columbia assembles a host of online features to drive good driving habits.
Petro-Canada and Pizza Pizza stay atop radio ad spend ranking:
Media Monitors – Sept. 22-28, 2008
Pizza Pizza and Petro-Canada have maintained their top spender status, while Elections Canada makes an impressive leap.
CBC goes ‘green’ one million times
New nationwide environmental campaign One Million Acts of Green encourages Canadians to think and act ‘green,’ from walking to work to building green rooftop spaces.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
