Articles Tagged ‘BIMM’

EnercarePopUp

Spotted! Bottled air for sale

Enercare’s phony holiday pop-up marked the beginning of a full product awareness and education campaign.

Bully ad

Canada Safe School Network takes the bull(y) by its horns

The non-profit organization is running “Bully Ads” by retargeting digital influencers with unkind messages.

sears shoppable

Sears Canada debuts shoppable spot

The retailer dips into its innovation budget to run a version of its new commercial as YouTube pre-roll with the option to click to “shop now.”

Radio

Bell Media Mix plans biggest-ever Applebee’s Canada campaign

The restaurant chain is using voice-overs from local managers for radio spots, coupled with digital and TV ads in communities with an Applebee’s within 30 km.