Articles Tagged ‘Dave Videka’

HQ

Spotted! Harley Quinn hits the streets

To promote its new DC superhero story, Warner Bros. Canada brought facets of the film to fans with two Toronto activations.

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Spotted! Atlantis comes to Toronto

Aquaman made his Toronto debut while shoppers got to sit on the Throne of Atlantis.

Cohen VW

How VW used custom content for the win

The automaker, aiming to bring the brand to the “weekend warrior” demographic, created more than 150 pieces of custom content for media partners, resulting in five million impressions.