Articles Tagged ‘Mark Holden’
PHD picks up Google’s Ben Samuel
The media agency’s new marketing technology director will work with clients and also play tech advisor to its international offices.
PHD talks gamification
Fred Forster, CEO of PHD Canada, on the agency’s new book, and Canada’s ranking on the company’s gamified global planning system, Source.
Ad Week blog: Turning work into a game
PHD’s Mark Holden presented the agency’s theories on gamification and how it has turned the way it works into one massively multi-player game.
PHD gets gamified
The agency has launched Source, a new operating system that uses game mechanics to get daily tasks done.
