Articles Tagged ‘NBCU’
Upfronts 2025: The NBA will drive NBCU’s fall schedule
The network is celebrating its 100th anniversary in 2026.
Jimmy Fallon creates marketing agency for his new NBCU show
The new marketing competition series will feature industry executives, including Bozoma Saint John, former chief marketing officer for Netflix.
Upfronts 2024: NBCU touts its experience with ad supported streaming
PHD’s Jeremy Johnston shares how the broadcaster is focusing on a wide portfolio of both streaming and traditional TV offerings.
Unscripted streamer Hayu says ‘hey’ to Canada
NBCU’s new streaming service is entering a mature market, but is banking on Canadians’ appetite for reality TV.
ICYMI: The Olympics are returning to Snapchat; Postmedia launches pro-journalism campaign
In Case You Missed It: A new campaign for Postmedia, a new look for Golf Canada, a new way to watch the 2018 Olympics and a new charitable campaign from Corus.
Upfronts 2016: a Canadian buyer’s verdict
PHD Canada’s Melissa Kotsopoulos (pictured) on the evolution of a new data-based currency for ad delivery and a move towards reduced ad loads in the U.S. market.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
