Articles Tagged ‘Viacom’
Bell Media extends (and expands) pact with Viacom
The media company will have access to Comedy Central’s entire library, as well as first-run original programming, through a new deal.
Ninja Turtles play with branded content
How Nickelodeon and Walmart are using an episodic online approach to promote the heroes in a half shell.
QMI’s plans to beef up Club Illico with Viacom
Yann Paquet, VP of content at QMI, on the additional shows the deal will bring to the company’s SVOD and children’s TV channels.
US networks threaten to go online to avoid pick-and-pay cable
AMC and A&E Networks have submitted comments saying they are weighing OTT options should the CRTC move forward with unbundling.
New TV audience measurements needed: report
The report released by the Canada Media Fund notes that audience census agencies must learn to measure traffic generated by multiple content platforms.
