Patti Summerfield
Kijiji launches virtual rental realtor, Kay Jiji
The multi-platform campaign features all the media tools a local real estate agent would use.
MiQ releases its first results of Privacy Sandbox testing
Recent tests of Google’s cookieless solution highlights what it’s doing right and what it still lacks.
Stanley Cup Final dominated the airwaves
The final game was Sportsnet’s most watched broadcast ever.
CIBC focuses on travel rewards with Pinterest campaign
The summer-long campaign includes sponsored travel-related editorial.
Phonexa expands Canadian presence
The performance marketing software company is opening a new Toronto office.
Pinterest introduces Board Sharing videos
The new feature enables sharing of boards in video format across social media with inks to shoppable boards.
Media check-in: Karel Wegert
The Media Experts CEO is focused on agency growth and the strength of the its Canadian expertise.
Facebook still the most popular social network among Canadian adults
A new MTM study found growth in WhatsApp, Reddit and TikTok usage.
Canadian Soccer Business and Mediapro part ways
Production duties for Canadian soccer content will be up for grabs at the end of this year.
Reddit re-introduces Conversation ad format
The platform is launching a revamped ad format to show how context and conversations go hand in hand.
GroupM Canada reshuffles agency structure and client leadership
Three new agency-wide positions have been created and client-facing roles have been upgraded.
Roku launches Roku Exchange
The new ad tech unlocks equal access to Roku’s first-party audience data and premium media, enabling advertisers to drive reach and performance through the buy-side platform of their choice.
Night Market introduces a new standardized retail media measurement tool
The NEON SaaS platform has been expanded to provide marketers with a single solution to optimize retail media ad investment and predict ROI.
Pinterest launches new AI tools
The new tools cover creative production, campaign measurement and brand safety.
Sharethrough and Equativ to merge
The resulting entity will be one of the largest global independent ad platforms.
