Television

Kelsey’s celebrates the road trip with high-impact OOH
The campaign is meant to connect the feeling of being on the open road with the dining experience.

Zoo de Granby relies on traditional media to promote its seasonal campaign
The organization wants to highlight the zoo and its conservation efforts during the summer.

Bell Media seeking injunction, damages in Rogers, WBD deal
The company is seeking an injunction and damages against Warner Bros. Discovery and Rogers Sports & Media.

Corus cancels Big Brother Canada after 12 seasons
The reality competition series would not be renewed for an additional season.

Unifor “outraged” by latest job cuts at Bell Media
The media company has cut 43 jobs as part of a restructuring it announced in February.

Stanley Cup Final dominated the airwaves
The final game was Sportsnet’s most watched broadcast ever.

MiC Roundtable, Part 3: how the industry can thrive in the future
Industry leaders talk challenges they may face in five years.

Rogers adds Disney+ to TV package under Disney deal
The agreement brings the ad-supported version of Disney+ to Rogers TV users at no additional cost.

MiC roundtable, Part 2: forecasting mass audiences and role of AI
Industry leaders discuss how media is evolving.

Media Roundtable, Part 1: current spend trends
Industry leaders discuss which channels they’re funneling marketing funds towards.

Canadian Soccer Business and Mediapro part ways
Production duties for Canadian soccer content will be up for grabs at the end of this year.

AMI unveils new content slate for 2024-25
The upcoming programming will include a children’s series for the first time.

Pluto TV expands Freemantle partnership
The new deal will see 25 popular FAST channels deployed across 13 countries, including the Three’s Company channel.

Global News laying off 35 workers across the country
The cuts follow news of Corus having lost licensing rights to several WBD properties.