Debbie Travis, husband exit RTR Media
The change leaves Kit Redmond as sole owner of the media co, which has several new shows in production for HGTV Canada and W Network, as well as a development deal with Discovery HD Canada.
The Russians are coming (to Vancouver’s AM 650)
The Astral Media-owned radio station will broadcast Russia’s Autoradio live during the Olympic Games, a media effort to promote both the Sochi 2014 Olympic Games and Vancouver’s Russian community.
Radio-Canada site echoes Hulu
The new online service from Radio Canada will offer French programming for free on an ad-supported, Hulu.com-style website.
Starcom MediaVest promotes Myers, Panousis
The Toronto-based media agency moves two of its top execs into new roles to better reflect internal divisions.
Dentsu and Canadian Scooter Corp. take top media prize at CASSIES
Grand Prix honours went to Juniper Park and Frito-Lay North America, who also took home four Golds.
Pizza Pizza peppers Toronto: Media Monitors radio rankings: Jan. 18 to Jan. 24, 2010
AlarmForce holds steady at #1 in Montreal radio buys, while in Toronto the pizzeria tops the home market.
GJP Advertising to measure mobile ROI in-house
With the launch of digital program TXT2, the ad agency has the ability to track consumer engagement and make adjustments to mobile campaigns according to real-time feedback.
On the MiC with Google Canada’s Jonathan Lister
MiC catches up with Google Canada’s managing director Jonathan Lister, who fills us in on the evolution of online video in media strategy and advertising. Lister will present on that topic tomorrow at the Royal Ontario Museum, as part of Ad Week.
Warner Home Video delivers trailers with extra toppings
Warner Home Video ads on everyone’s favourite cardboard box include quick-response codes linked to movie trailers.
CTV gets first down with sold-out Super Bowl
The network sells out Super Bowl XLIV with over a week to go. Brands on board include Labatt as title sponsor and PepsiCo as the half-time show sponsor.
On the MiC with Microsoft Advertising’s Jason Dailey
On the eve of his Advertising Week Speaker Series presentation, the Microsoft Advertising Canada country lead shares his thoughts on transmedia storytelling with MiC.
Porsche rolls out ski club campaign
The luxury car manufacturer launches an out-of-home promotional push at a selection of Ontario’s private ski clubs to remind its target audience that Porsches aren’t just for summer play.
Digital Cement’s ‘Four Things You Should Know About’
From bus-eating snakes to social messages delivered via OOH and social media, the team at Digital Cement fills us in on what’s inspiring them in the mediaverse today.
Bluepoint eyes US expansion
The Oakville, Ontario-based holding company has announced it is in the process of pursuing a US-based media co, while continuing on its quest to build an independent network of local TV stations in Canada.
Huffington welcomes a brave new media world
From Heraclitus to Balloon Boy, Ad Week keynote Arianna Huffington elaborates on how the world has changes in terms of media, politics and our daily lives.
