Holiday shopping for kids: Nielsen Media Research Spend Trend
Television chomped the lion’s share of adspend in this context.
Road Hockey Rumble gets second season
This time around, the hosts of the Canuck comedy series travel westward to round up local teams – dairy lovers versus lactose-intolerants, for example – in 13 Canadian towns to duke out their differences.
Online a ‘bright star’ in the ‘gloomy night’ for newspapers: study
‘In some ways, the newspaper financial model is being rewritten,’ states a new study of newspaper execs’ outlook on strategy and ad revenue for 2008. Canadian execs and managers are bit more optimistic than those in the US.
Web privacy will be a big issue in ’08: Maggie Fox
And what surprised the founding partner of the Social Media Group in ’07 was ‘how quickly social media got on the radar and into the budgets of big enterprise.’
Olive names Jennings president
He’s been involved in building the network into one of Canada’s largest online advertising companies over the past year.
Q1 radio sales climbed 9.5%
And CBS reckons the Hollywood writers’ strike could be a good news story for the aural medium.
Rival companies rush to air HD
The small world of high-definition broadcasters is getting crowded, and more competitive.
Four new reality adventure series for Discovery
In January, viewers will see how the world’s massive machinery works, watch world-class athletes compete in tribal games, learn about outdoor jobs in the Arctic and find out what it takes to become a fighter pilot in the Canadian Forces.
Grey’s Anatomy returns to #1
BBM/Nielsen Top 30 – Dec. 3-9
While Grey’s Anatomy has taken the top spot, this week’s national chart is showing a bit more hockey, more movies and one heck of a Christmas special.
Adam Froman cautiously optimistic as ’07 ends
Yet the president/CEO of Toronto-based Delvinia Interactive sees the possibility of a recession down south as a looming threat up here.
Branson, musicians sign musical gear for charity auction
The beneficiary is Virgin Unite, which acts as a catalyst for entrepreneurial, business-based solutions to social and environmental issues.
RMB names Conway-Kelley new chair
The CHUM Radio sales/CTVglobemedia exec is the first woman to head up the Radio Marketing Bureau.
BBM Snapshot: Cross-Country Skiers
These winter enthusiasts are twice as likely as average Canadians to have ordered a vegetarian meal when dining out in the past week.
Ricky Gervais series coming to Comedy Net
A gaggle of Hollywood stars, including Kate Winslet, Ben Stiller, Samuel L. Jackson, Orlando Bloom and Daniel Radcliffe, guest star as themselves as the comic bumbles his way through movie bit parts.
M2 Universal asks consumers about strike
Will Canadians watch less TV if the Hollywood writers’ strike continues? M2 Universal decided to ask 1,000 Canadians.
