Articles Tagged ‘Boom 97.3’

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ICYMI: ‘Trashy’ ad tops OOH Showdown, V Media’s new CFO

Quebecor’s anti-garbarge wins OOH award, V Media taps Eric Marceau to lead finances and CraveTV nabs MGM’s 007 catalogue.

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A radio station’s point of pride

With Cyndi Lauper draped across a float, Boom 97.3 forewent ad revenue and opened up programming to reach new listeners.

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Boom 97.3 celebrates end of the world

The Toronto radio station’s latest promotion plays on the apocalyptic predictions of the Mayans and offers listeners daily trips to Mexico.