Articles Tagged ‘Boom 97.3’


ICYMI: ‘Trashy’ ad tops OOH Showdown, V Media’s new CFO

Quebecor’s anti-garbarge wins OOH award, V Media taps Eric Marceau to lead finances and CraveTV nabs MGM’s 007 catalogue.

Cyndi Lauper

A radio station’s point of pride

With Cyndi Lauper draped across a float, Boom 97.3 forewent ad revenue and opened up programming to reach new listeners.


Boom 97.3 celebrates end of the world

The Toronto radio station’s latest promotion plays on the apocalyptic predictions of the Mayans and offers listeners daily trips to Mexico.