Articles Tagged ‘Coca-Cola’
MiC’s Global Tour: social media/interactive
Lucas Steinman at Vizeum weighs in on Coca-Cola’s puzzler in Israel and Brazil’s Facebook-powered car.
The year’s best: MiC and strategy’s top picks
The MiC and strategy editorial team list their favourites from the Canadian advertising and mediaverse in 2011.
Spotted! Coca-Cola brings the Arctic indoors
The company is promoting its WWF partner campaign to save polar bears with an OOH execution in Toronto.
The Verdict: Coca-Cola Covers
Launched with the goal of connecting with teens, the campaign garnered four times more hits than expected.
NOS gives consumers the power
The Coca-Cola energy drink targets young adult males with a choose your own adventure-style movie.
Spotted! Dasani shapes an OOH campaign
The Coca-Cola water brand carves out a plant in Toronto to promote its environmental packaging.
Notes from the Mediascape: Fanta makes fans famous
The Coca-Cola brand launches an interactive campaign, transforming Romanian teens into digital stars.
Spotted! Simply Orange offers a juicy retreat
The Coca-Cola brand stops pedestrians in their tracks with a pop-up oasis in Toronto’s bustling city-centre.
Spotted! Simply Orange gets fresh
The Coca-Cola brand focuses on its core values with a new integrated campaign.
