Articles Tagged ‘Keith Wachtel’

PEI signs on as official travel destination partner of the NHL

The multiyear agreement grants the tourism board marketing opportunities through the League’s broadcast, digital and social media channels.

NHL introduces four new in-ice ad placements

Clubs are already in talks with sponsors to sell the spots, which will go live at the beginning of the 2018-19 season.

NHL announces major personnel shifts

Among those promoted is David Lehanski, who will become the league’s SVP of integrated sales.