Articles Tagged ‘Ketchum’

Spotted! Liquid I.V. erects Hydration Lodge to reach festival-goers

The Unilever brand has leveraged other Canadian festivals to highlight the importance of hydration.

Mastercard aims to reach women small business owners

The campaign includes TV spots and digital OOH.

Spotted! Reese spreads out across Toronto

Hershey Canada gets its new product directly into consumers’ hands with a food-truck-focused experiential campaign.

MasterCard switches its TV strategy

Why the credit card’s latest TV buy is its biggest in years.

Spotted! Depend shows off its wares

The bladder leakage underwear kicked off a new campaign aimed at breaking the stigma around wearing its product with a stunt at Yonge and Bloor in Toronto.