Articles Tagged ‘Monica Ruffo’


Spotted! Fuzz Wax Bar’s communal wax party

The company brought its services to the street with a coupon giveaway in Toronto.


Heart and Stroke Foundation works with time

The organization has launched a new campaign that urges Canadian baby boomers to take action and “Make Health Last.”


Lowe Roche ups the integrated ante

CEO Monica Ruffo speaks to why the agency appointed Richard Fofana as the new VP planning and integrated strategy.

TFO truck

TFO targets French and English speakers

The pubcaster’s new campaign with Lowe Roche builds on its rebrand earlier this year.


Pfaff Porsche gets personal

Lowe Roche CEO Monica Ruffo tells MiC about the results from its ultra-personal direct mail campaign.