Articles Tagged ‘Plus Company Canada’
Is Google backing away from news? Media execs weigh in
As the tech giant questions the value of news, Canadian media is facing scrutiny but also a renewed sense of purpose.
2024 Media Leader of the Year nominee: Karine Courtemanche
The EVP of Plus Company Canada didn’t waste any time putting her mark on the agency.
Agencies aren’t waiting for Google to get rid of cookies
Regardless of when they dissappear, media execs say they’re continuing to work with advertisers to limit the impact.
Cossette Media appoints co-directors to lead the national agency
The agency’s media group president, Karine Courtemanche, says the new leadership structure is designed to accelerate growth.
Plus Company hires Karine Courtemanche to lead media group
Touche!’s long-time leader will work with Mélanie Dunn to “evolve” the company’s entire portfolio as Axel Dumont leaves the agency.
