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Articles by Staff

Op Ed: how to drive value in social media


M2′s Will Pate with some advice for moving beyond “likes” and “followers.”

Target exits Canada, takes media spend with it


Media buyers weigh in on the impact of the retailer ceasing Canadian operations.

AToMiC jury revealed


As the Jan. 23 entry deadline approaches, check out who will be judging this year’s best in creative, entertainment, tech and media innovation.

MiC’s Nice List: Best of 2014


From Kraft’s adorable shift in strategy to an anti-littering PSA that got yanked, the editorial team at MiC and strategy pick their favourite campaigns from the last 12 months.

Internet video: the big and the small of it


Column: PHD’s Rob Young spots a big opportunity for open-minded marketers.

The fight for Fall TV


The battle plans from each of the major networks, as we head into the new fall season.

Canada wins five more Cannes Lions

AwardsMobileOut Of Home

Touche! PHD, Grey Group Canada and Lg2 take home Bronze and Silver awards in the Media, Mobile and Outdoor categories Tuesday evening in Cannes.

History to feature Canadian Pickers, Battle Castle in winter lineup


The popular series returns to the channel Feb. 27, along with military history factual Battle Castle.