Articles Tagged ‘Spotted’

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Spotted! What’s sweet, sleek and unique at TIFF?

From sparkling beverages to sweaty bike rides, this year’s festival activations offer more of a lean-back experience.

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Spotted! Nike showcases the sweeter side of running

The brand’s new shoe is designed for reluctant runners – and so is this pop-up.

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Spotted! How a tiny stadium makes a big financial point

Wealthsimple takes a different approach to secure the naming rights on its very own Tiny Stadium more in line with what it offers its clients.

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Spotted! Beefeater’s ‘berry’ nice OOH

A grassroots OOH campaign went multi-sensory.

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Spotted! Yellofruit’s Big Banana Car hits the road

For the frozen dessert manufacturer, there’s always money in the banana car.

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Spotted! Lollipops no one wants to talk about

An exhibit from the Canadian Centre for Child Protection and No Fixed Address brings to light the epidemic of online child pornography.

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Spotted! Chill out in Quebec City

A converted shipping container gives summer visitors a taste of what winter is like in the capital.

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Spotted: Aperol pops up to spritz Queen West

The month-long pop-up bar brings a little Italian aperitivo culture to Toronto, following the increasing popularity of the Aperol Spritz.

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Spotted! An outdoor Transition between work and play

Office dwellers were invited to get outside in a bid try on eyewear that combats UV rays and eyestrain from blue light.

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Spotted! McDonald’s a-door-able activation

The QSR used an OOH ad to trigger a $5 off coupon on Snapchat.

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Spotted! Lush takes a firm stand on shark finning

Lush’s Vancouver HQ was like a scene straight out of Jaws – but it was scary for a different reason.

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Spotted! Canadian Tire’s hoop dreams

What do you do when a city has basketball fever but lacks the facilities to treat the fever? Two Canadian retail brands took matters into their own hands.

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Spotted! Corby pops up to mix sustainable drinks

In partnership with anti-waste platform Trash Tiki, the liquor brand commits to better practices in an industry that generates the most rubbish.

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Spotted! Casper turns the lights down low

The sleep company is doing its best to tackle light pollution head-on with a creative new OOH campaign.

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Spotted! Danone declares a revolution

Like the invention of the wheel or landing on the moon, Danone’s new 100% natural yogurt is a game changer, bursting across Dundas Square.