Jennifer Horn
Social TV: the industry weighs in
Media execs Nick Barbuto of Cossette and Katie Atkinson of Aegis talk to MiC about the merger of social media and TV viewing.
Realtors put DIY-ers to the test
The Greater Montreal Real Estate Board has created a microsite that questions unlicensed property buyers and sellers.
Travel Alberta gets winterized
The tourism co aims to show that it is a competitive travel destination with a new brand message and ad campaign.
Adcabs promotes real estate
The media co is partnering with Coldwell Banker to place ad wraps with QR codes on Vancouver taxi doors and windows.
Action channel launches fall campaign
Targeting males 25 to 54, the Shaw Media-owned channel is promoting its new shows on sports-focused media.
Schick gives consumers the ‘License to Grow’
A Facebook initiative invites guys to download a license to grow a moustache in support of Movember.
Big Bang Theory tops: BBM, Oct. 10 to 16
The CTV Evening News brought in the most average weekly viewers for the week.
Play Taxi Media expands to Toronto and Calgary
The Vancouver-based media co adds cities for its interactive touch-screens on the back of taxi passenger seats.
Quebec Milk Producers create OOH art
The Federation of Milk Producers of Quebec (FMPQ) launches a large outdoor marketing campaign to show the comforts of milk.
David Suzuki Foundation warns Canadians
The environmental organization puts a speed limit on global warming with a stunt on the streets of Vancouver.
Ad exchanges: the industry weighs in
Media industry players Brian Fitzpatrick of Mindshare and Rebecca Shropshire of UM Canada on the increase of real-time bidding in Canada.
DailyXY refreshes itself
The redesigned advice site for men launches with RBC and features new ad and sponsorship opps.
Vancity invests to ‘Make Good Money’
The Vancouver-based credit union launches a campaign that focuses on giving back to the community.
The Exchange Lab enters Canada
The media co that bids on digital ad inventory for its clients has opened up an office in Toronto.
Boost for Kids Foundation puts viewers in control
The charity creates an alternative ending short film that gets Canadians to put a stop to an abusive situation.
