Val Maloney
Toronto Life gets cooking
The St. Joseph Media magazine has launched a new SIP aimed at foodies who like to cook.
Spotted! Meridian rolls out a cupcake food truck
The credit union is combining two trends to attract new members in Toronto this week.
Euro RSCG Worldwide network rebranded as Havas Worldwide
The Toronto office is part of the rebrand, which doesn’t affect leadership at the group of agencies.
MediaCom Sport expands
The sporting division of the GroupM agency is set to open a North American office within the next three months.
Mark’s sponsors new podcast from TSN
The company is the presenting sponsor for the new offering from Sportscentre‘s Jay Onrait and Dan O’Toole.
TC Media inks deal with Livestream
The partnership gives the publisher rights to sell ad formats on the video-streaming platform.
PMB appoints new directors to its board
Pierre Marcoux from TC Media and Ken Whyte from Rogers Media are two of the six new additions to the board, which were announced at the recent general meeting.
Ford Fusion promotes with Dragons
The car co has signed on as a first-time sponsor, and Scotiabank is back for a second year with CBC’s Dragons’ Den.
Shaw gets mobile with new service
Called Shaw Go, the media co is launching a series of TV content apps, first for Western Canada’s Movie Central, with the second coming within a month.
Microsoft Advertising names new marketing director
Lynne Clarke has been promoted to the position, replacing Jacqueline O’Sullivan who is moving to the global office in London.
On the MiC: Tom Fotheringham
The OMD director of digital solutions on digital trends and what he will be covering at Friday’s IAB Canada Mixx conference.
AToMiC: GE mines the interactive landscape
The company has launched a 3D gesture board at Toronto’s Pearson Airport aimed at raising awareness around its mining business.
Jon Arklay promoted at Bell Media Agency
The former VP of creative and brand at Bell Media is now heading up the media strategy and buying division of the company.
Hollywood Suite rebrands two
The set of channels is introducing AXN Movies and Sony Movie Channel to its lineup.
Matt Di Paola leaves MediaCom
The agency’s chief strategy and innovation officer is joining Critical Mass.
