Television
Super Channel launches FAST channels on LG’s streaming service
LG Channels’ programming now includes a romance-focused channel and another dedicated to true crime.
A look back at the U.S. upfronts
PHD’s Jeremy Johnston and Horizon Media’s Jenny Croswell share their biggest takeways from the American presentations.
How does Canada fare when it comes to accessible TV advertising?
Although the country has the highest number of closed captions, its use of other accessibility features is low.
CRTC approves APTN proposal to consolidate feeds, increase rate
The change will see the creation of APTN Languages, a channel dedicated to Indigenous-language programming.
Upfronts 2024: Netflix to launch an in-house advertising technology platform
On day one of its two-day event, the streaming behemoth’s ad-supported tier has been a resounding success, and more options for advertisers are on their way.
Upfronts 2024: Warner Bros. Discovery pitches unscripted content
The media company emphasized the power of its partnerships and programming across platforms.
Upfronts 2024: Disney commits to storytelling in all its forms
The House of Mouse flexed its roster of new and returning shows that reach billions of people each day.
Upfronts 2024: Amazon’s first upfront was all about celebs and sports
With its star-studded lineup, Horizon Media’s Jenny Croswell shares how the the streamer touted its ability to reach audiences.
McDonald’s tops AdEase ranking, with Tims close behind
This is the second week in a row that the restaurant chain has led the TV ranking.
Upfronts 2024: NBCU touts its experience with ad supported streaming
PHD’s Jeremy Johnston shares how the broadcaster is focusing on a wide portfolio of both streaming and traditional TV offerings.
The Canadian Elite Basketball League names new sponsors
Neo Financial and Sun Life have signed on to be the official financial partner of the league, and the wellness partner of Montreal Alliance, respectively.
TVA+ and TVA Sports Direct land on Roku
The new channels provide more French-language content for viewers, as well as more sponsorship opportunities for brands.
Enercare shows off their experts at home with new brand campaign
The reintroduction of the includes 360° Paid Media Support from Corus Entertainment.
Big changes are afoot for live sports, say media buyers
Execs say there are a whole host of benefits and issues when it comes to streamers striking deals with sports leagues.
Pluto TV expands its Canadian FAST offering with six channels
The specialty channels are dedicated to unscripted shows like Dance Moms, Duck Dynasty, and Dog, the Bounty Hunter.
