High Fidelity HDTV coming to Manitoba
Westman Communications Group is bringing the all-HD broadcast and production company’s four channels to Manitoba airwaves.
Notes from the mediascape: Crest trying CGC for new flavour
For its upcoming Wintergreen Ice toothpaste, the P&G brand is inviting American YouTube fans to come up with a catchphrase as punchy as Emeril Lagasse’s ‘Bam!’
A channel to get tough
Competitors will vie for a $250,000 grand prize when America’s Toughest Jobs premieres later this month.
VisionTV looks into future
New entries at the high-minded cable channel include a 17-part doc series on prophesies, another season of McLeod’s Daughters and another run of The Waltons.
Samsung latest marketer to catch NFL fever
Canadian football fans are in full tailgate tizzy mode today because the NFL has finally arrived north of the border.
Ikea bows mobile-based loyalty strategy
After opting in, consumers will receive brand messages and games on their handhelds, plus coupons they can print at in-store kiosks.
Cineplex playing games
In yet another more-than-movies innovation, the cinema chain will rent screens at 30 of its theatres for private gaming sessions.
Global’s fall fare to take viewers back to 90210
Class will be back in session at West Beverly High, and heroes will return to save the world starting in September.
GM makes ’08 debut as week’s top radio advertiser:
Media Monitors – August 4-10, 2008
Hard to believe, but the auto giant has been MIA until this week, when it zoomed from #413 to #1.
Globe and Mail to publish on small screens during Olympics
Inked yesterday, the deal with mobile content purveyor Viigo provides smartphone and BlackBerry users with news, scores, standings and results from Beijing, plus direct access to the daily’s content and that of its associated websites.
Hello! Canada triples circulation
And that’s virtually the only good news in ABC’s latest audit of Canadian magazines.
Who threw that computer monitor out the window?
Passersby who thought Vancouverites were the mellowest of Canucks got a rude shock last Friday.
Canadian House & Home to get French edition
Canada’s largest shelter magazine will begin publishing Maison & Demeure in We will begin publishing in early ’09.
Canadian-themed eps to mark Wheel‘s move
To mark its shift from CTV to the CBC, Wheel of Fortune will kick off with fun elements featuring the Great White North.
Bravo nabs three top series
Beginning next month, viewers will be able to catch Desperate Housewives from the get-go, the second season of Mad Men and the 18th season of Law & Order.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
