
Crowd-sourced news site buys online rumour mill
NowPublic is buying Truemors, the brainchild of Guy Kawasaki.

TD bows environment-friendly contest
To boost its image as eco-friendly, the TD Bank Financial Group has launched a contest for volunteers in its TD Great Canadian Shoreline Cleanup.

McLaughlin to head High Fidelity’s sponsorship, sales
High Fidelity HDTV has announced the newest addition to its team.

Premiere date set for second season of Torchwood
The cult hit from BBC America will resume its alien-fighting attempt to save humanity on Space in mid-August.

Carat wins Kohler media account
A media review has seen the Kohler brand leave Starcom for Carat.

Analysis: Radio Survey Two, BBM 2008
– Market leaders stronger than ever
Whose numbers add up to bragging rights?

Flashpoint delivers for CTV
The network looks to have another homegrown hit on its hands, on both sides of the border.

TheStar.com readies iPhone content for advertisers
Less than a week after the iPhone launched in Canada, The Toronto Star is pushing content ready for the hot platform. And advertisers are welcome to join in.

Looking Glass shatters misperceptions
A PSA campaign asserts that eating disorders aren’t something that people can just ‘snap out of.’

CBC to CRTC: Rethink assumptions about new media
For one thing, contends the Ceeb, video advertising amounts to less than 1% of Canadian Internet advertising revenue, which is insufficient to offset losses from media fragmentation.

Gambling hit comes to A-Channel, ASN
CTVglobemedia’s new series is based on the hugely successful German TV hit Wetten Das, which ran for 24 seasons.

Rogers cancels Reel to Real
The long-running fave of many movie buffs will fade to black on August 29.

MiC hosts fall TV grids
strategy and Media in Canada have produced fall 2008 programming grids. Here’s what’s coming up in the fall for the markets of Toronto, Montreal, Calgary-Edmonton and Vancouver.

NL Tourism’s ‘real’ superboard
Commuters along Toronto’s busy Gardiner Expressway have had something unusual to look at while stuck in gridlocked traffic lately.

House takes Monday from Idol
BBM/Nielsen Top 30 – June 30-July 6, 2008
Global’s House won back Monday night against CTV’s Canadian Idol, but both shows fell short of the million mark.