Articles Tagged ‘AI’

Meta introduces new AI-powered ad tools

Advertisers on Meta have more ways to reach customers with new video options, AI-powered tools and improved ad formats.

Kayak unveils a suite of AI-powered tools

The new products are designed to make travel decision-making faster and more intuitive.

Google reports positive Q4 earnings, only to see stock price fall

Buoyed by AI advancements, Alphabet did good, just not good enough.

TikTok, CTV, retail media, Gen Z and YouTube most searched terms

Insider Intelligence confirms the top trends to watch for 2024 in a new report.

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Op-Ed: Innovation, resilience & finding a balance in 2024

Ben Skinazi, CMO at Sharethrough, sums up the top five trends he sees shaping the ad world in 2024.

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The current and future food trends you should be consuming

The nutrition-conscious demo media planners need to keep an eye on, and the trends driving their (and their parents) choices.

Teads goes deep on AI with new suite of products

The company is seeking to tackle the challenges of a cookieless future and quality traffic by utilizing artificial intelligence for a new range of lower-funnel tools.

Reticle’s AI tool geared toward Halloween and holiday campaigns

The company says its tool can help advertisers identify and understand consumer emotions leading up to the busy shopping seasons.

Dentsu’s 2024 Media Trends Report focused on AI, integrity

Sarah Thompson, president of Dentsu Media Canada, gives MiC a Canadian hot take on the agency’s annual global rundown of what to expect in the year ahead.