Articles Tagged ‘Angus Reid’

Spotted! TD Insurance is making parking… softer?

The OOH campaign merges functionality with creativity, while attempting to build brand affinity.

Gen Z likes sports, but want more than just watching a game

A study by Sid Lee and Angus Reid find that connection and conversation are key to reaching fans in the demographic.

Poll shows few Canadians would actually delete Facebook

Users will soon see new privacy and data management tools for their profiles.

Canadians binging on ‘bite-sized’ information: study

New stats from a study conducted in advance of the CASSIES show nearly half of Canadians describe themselves as addicted to social media.

Brand transparency key to reaching consumers: study

The AdFX Report, commissioned by the CASSIES, suggests consumers are more loyal to brands who bare it all.