Articles Tagged ‘autotrader.ca’

Trader leverages data to launch ad solution
The AutoTrader.ca parent company is using its data capabilities to target auto shoppers around the web.

How a content experiment drove trips to Autotrader.ca
The automotive sales website used native advertising to spur pre-purchase research.

Autotrader.ca analyzes car personalities
The brand is playing in the social space with a Facebook app that calculates what type of vehicle best fits a user’s personality.

Autotrader.ca launches a refreshing campaign
The used car site speaks to a younger audience to change consumer perception of the brand.

OMD wins Trader Corporation
The media co and DDB Canada are responsible for relaunching the brand’s Autotrader.ca site.