Articles Tagged ‘Brian Wieser’
How ad spend allocation could shift during (and post) COVID-19
Will OOH slump? Will digital surge? Investment experts from GroupM and Dentsu say it’s not so simple.
Advanced TV products drive buoyancy in Canada
Overall, the agency predicts a 3.9% increase in Canada’s advertising market next year.
GroupM looks to the future in Canada
Is Canada’s TV market ahead of other countries? And is there really potential in TikTok to grow?
GroupM ushers in a new global exec
WPP’s media investment arm has tapped a longtime researcher for the new position.
