Articles Tagged ‘Dairy Farmers of Canada’

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Spotted! Dairy Farmers hit the slopes

As part of its broader campaign to reposition milk as a refreshing drink for men 25 to 54, the Dairy Farmers of Canada have taken over a Toronto bus shelter.

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Spotted! Dairy Farmers of Canada create OOH waterworks

The crying sign at Union Station is part of a new campaign focused on product quality for the national organization.

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Dairy Farmers of Canada brings its product to the streets

The national organization has partnered with Metro to create street-side milk cartons as part of its latest campaign.

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Brands hit the street for TIFF

McDonald’s Shazam-ed, the Dairy Farmers of Canada got cheesy and RBC expanded its presence for this year’s edition of the street festival.

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TC Media cooks up a webseries for Dairy Farmers

Seeking a new revenue stream, the mediaco has developed a new format for advertisers.

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Dairy Farmers pairs with W for the holidays

The org is promoting Canadian cheeses in a movie partnership hosted by radio and TV personality Josie Dye.

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Dairy Farmers of Canada shows off its flavours

The national organization has launched an OOH campaign in Ontario and the Maritimes that drives to an informational microsite.

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Dairy Farmers target gym-goers

Giant-sized headphones with QR codes were used to communicate the benefits of chocolate milk in DFC’s recent OOH execution.

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Dairy Farmers rewind the clock

The latest multi-platform campaign from the DFC targets athletes and presents chocolate milk as the essential post-workout drink.

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Milk ‘really keeps kids going’

The Dairy Farmers of Canada has launched a multi-platform campaign for its 25-year-old program that supplies milk to schools.