Articles Tagged ‘IGTV’

IGTV revving up to chase mobile ad dollars

Canadian buyers and content agencies see value in the proposition, which will see ads placed between a preview and a longer video.

Instagram courts audiences with ad, IGTV upgrades

The platform now allows IGTV videos to be shared on Stories which could increase traffic to the video feature.

Maserati takes to the road with IGTV

The Italian luxury brand’s four-film road trip travels the globe right here in Ontario.

Movember Foundation launches first-ever docuseries on IGTV

Long-form docs show the org’s millennial male target the real-life challenges of living with prostate and testicular cancer.

What’s the opportunity in IGTV?

Industry insiders weigh in on the potential of Instagram’s new long-form video app for influencers, users and brands.