Articles Tagged ‘Lexus’

RX 2017

The Globe debuts new ad unit with Lexus campaign

The luxury automaker is adding three new lines of cars – and the new multi-platform ad unit – to a second year of promotions with the Globe.

Lexus Wrap

Spotted! ‘Architectural advertising’ meets automotive

On-site executions at the Montreal International Auto Show from Acura, Honda, Kia, Lexus, Mazda and Subaru.

globenow _hoarding[1]

Insights from the launch of Globe Now

The Globe and Mail‘s new daily video series will launch mid-roll ad units later this month.

Lexuspuppet

Lexus goes for the heartstrings

The car co is looking to connect on a more emotional level with its new campaign, which features two puppets.

Superbodies

Canada’s Olympic Consortium unveils sponsored broadcast segments

The London 2012 Games will include sponsored broadcast spots from brands including Chevrolet, McDonald’s and RBC.