Articles Tagged ‘Numeris’
Are brands getting the investment info they need to be inclusive?
Measuring Indigenous audiences and collecting the necessary viewership data, would be a first missing step.
Which stations are tops in Canada’s biggest radio markets?
David Bray’s dive into the latest Numeris book finds that talk and country are holding audiences.
Radio One continues to be tops in mid-sized markets
David Bray’s look at the latest Numeris ratings delves into Ottawa, Winnipeg, Halifax, Hamilton and Victoria.
King Charles’ coronation draws 7.6 million viewers: Numeris
Despite the time difference, a significant portion of the audience also tuned in live.
How did the fall TV debuts impact Canadian viewing habits?
The latest Numeris report found primetime viewing grew by 20% in Ontario, with a 39% increase in Quebec.
Which stations are on top in Canada’s biggest radio markets?
David Bray dives into the market share data from the latest Numeris diary report.
The household TV set still grabs the most viewing time
VAM data also shows the average Quebecer spends roughly 9 more hours with TV weekly than someone from Ontario.
NLogic launches new tool to help interpret VAM data
The dashboard aims to serve client demand for easy analysis of cross-platform video data.
A picture of terrestrial radio’s current reach
Numeris’ fall data shows the return to office has helped keep listenership stable.
Content-level ad-supported video measurement is on the way
But for it to finally arrive, streamers need to give services like Numeris access to their data.
YouTube is more popular than TikTok, except with young people
Numeris’ latest VAM dataset shows teens spend more time with TikTok than adults do with YouTube.
Which networks are winning Quebec’s fall TV season?
TVA has had a notable increase in share, though Radio-Canada has some strong performers.
The Amazing Race Canada continues its winning streak: Numeris
Meanwhile, Global’s Departure made a jump in the national ratings.
How much TV do teens actually watch?
Numeris data found that while linear TV remains popular, younger Canadians spend more time with VOD than adults.
The Amazing Race Canada is on top, again: Numeris
But America’s Got Talent managed to pull ahead in some regional markets.
