Articles Tagged ‘Omnicom’
Omnicom Media Canada names Shelley Smit CEO, Noah Vardon as GM
The news comes as the group begins restructuring following the acquisition of IPG.
Omnicom to cut 4,000 jobs and consolidate agencies: Financial Times
The company has reportedly begun restructuring in earnest after closing its acquisition of IPG last week.
Agency leaders weigh in on Omnicom’s acquisition of IPG
Why the merger may create opportunities for boutique and independent media agencies.
Omnicom reports Q3 profit dip, expects IPG approval next month
The holdco’s media and advertising revenues saw organic growth of 9.1% year-over-year.
Omnicom reports solid Q2 2025 growth in media, advertising
CEO touts ‘resilience’ after results exceeded the forecast for the quarter.
FTC clears Omnicom’s acquisition of IPG with one big caveat
The proposed consent order prohibits Omnicom from withholding ad dollars from media publishers based on their political or ideological views.
COMvergence reports a slowdown of acquisitions in 2024
Acquisition of small- to mid-sized firms indicates a preference for agile teams rather than large-scale consolidations.
Media and advertising spur Omnicom’s Q1 growth
The company, whose agency networks include BBDO, DDB and TBWA, reported a profit of $486.4 million.
WPP updates RTO policy following similar mandates at Omnicom and Publicis
Employees were informed by CEO Mark Read that they are expected back in the office four days a week.
Omnicom-IPG merger seen as a boon to independents and boutique agencies
Industry leaders weigh-in on the benefits of the formation of a global giant.
Omnicom and IPG set to become one agency
The merger, which is still subject to regulator approval, will boost healthcare, XM, first-party data capabilities
Is X winning back Canadian advertisers?
X has been improving its brand safety efforts but agencies and advertisers are still proceeding with caution.
The industry’s desire to use Gen AI outpaces current adoption levels
PHD and WARC released research around AI knowledge and usage among marketers and agencies.
PHD launches AI resource for the agency and clients
Ascension is a guide to help navigate the impact of Generative AI on the marketing industry.
Omnicom posts strong Q2, with organic revenue growth of 5.2%
The company saw a large improvement in its experiential sector.
