Articles Tagged ‘Spark’

Home Hardware and The Weather Network launch AI-powered ads
Customized videos show the weather forecast for the summer along with the retailer’s promotions.

Publicis to merge Blue 449 and Spark Foundry
This marks the second major identity shift for Spark, as it seeks to scale itself on a global market.

Spotted! The next station stop is Florida
The bright pink campaign reached an estimated 700,000 shivering passengers per day.

Publicis Groupe brings Montreal agencies into one office
The new “Pool” model will allow the company to create collaborative working groups based around expertise, not agency brand.

Media In Canada’s most-read stories of 2017
From C-suite shuffles to a massive OOH acquisition, we look back at what grabbed the industry’s attention most this year.