Articles Tagged ‘rethink’

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Spotted! A transit ad that makes you feel trapped

A Vancouver-based activation put transit-goers in the shoes of a domestic violence victim.

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Cannes 2018: Canada’s win count up three Media Lions

Cossette returns to the stage with Touché to claim Silver, while Rethink and BleuBlancRouge take Bronze.

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Canadian media shines on the Cannes shortlist

The country is shortlisted across seven total categories released Wednesday in Cannes.

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Uniqlo shifts into digital to mark one year in Canada

The clothing chain’s one-year anniversary in the country was marked with its first spend on sponsored content and influencer marketing.

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ICYMI: Facebook continues mobile growth, Canadian execs shuffle

In case you missed it: 84% of Facebook’s Q3 ad revenue was mobile and VP marketing changes at FGL Sports and Unilever.

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ICYMI: Twitter shutters Vine, Amex partners with Billy Bishop

In case you missed it: Twitter to discontinue video platform Vine, Amex to take up residence in Billy Bishop Airport and Rethink wins Wonder Bread.

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A&W hopes to snap up millennial spirit

The restaurant chain’s annual Burgers to Beat MS campaign was promoted through custom geotags on the youth-friendly social platform.

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How A&W is reaching millennials

Why the QSR partnered with Facebook and Vice to produce a three-part branded content documentary.

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Backyard beer games return to TSN and RDS

The beer brand has evolved the program for year two, increasing engagement and expanding the number of stops on its tour.

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Carte Blanche winners for Toronto, Western Canada

The Astral OOH awards for the Montreal market will be announced on May 26.

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Shomi wraps entertainment district in royal hues

The streaming service has taken over watering holes where festival-goers congregate during TIFF.

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Spotted! A&W’s new delivery service

The QSR brought burgers to the Penticton River Channel to launch a more fun tone for the brand online.

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Extra Awards crown top Canadian newspaper ads

Ikea took home the top prize at this year’s awards, which honour creative for newspaper print and digital ads.

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AToMiC shortlist: part five

The fifth list of finalists reveals potential prize-takers in the experiential category.

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Molson makes the sacrifice

The brand kicked off its hockey program last night, with a focus on TV, digital and social, and will look to ramp up its activity leading up to and during the Sochi Olympic Winter Games.